12 Best Email Marketing Services for 2020 (100% Unbiased) There’s no doubt email marketing is (very) effective, but choosing which of the many email marketing services to use can be just a tad overwhelming.
It seems like every company in the space claims theirs is the best software. And when you check Google for unbiased opinions, all you see are biased reviews, bought and paid for.
Want the truth? Email Marketing
The best email marketing tool for you will depend on your budget, needs, and a variety of other factors. What works for someone else may not work for you, and vice versa.
Of course, most articles and reviews… 12 Best Marketing Services for 2020 (100% Unbiased)
There’s no doubt marketing is (very) effective, but choosing which of the many marketing services to use can be just a tad overwhelming.
It seems like every company in the space claims theirs is the best email marketing software. And when you check Google for unbiased opinions, all you see are biased reviews, bought and paid for.
Want the truth?
The best marketing tool for you will depend on your budget, needs, and a variety of other factors. What works for someone else may not work for you, and vice versa.
Of course, most articles and reviews won’t admit such a thing. They’re too busy trying to get you to
click their affiliate links.
That’s why we put together this resource.
There are no affiliate links in this guide. We’re not going to tell you which tool we use here at Smart Blogger, or which ones we typically recommend to our students.
Instead, we’re just going to give you the facts, details, and tidbits you need to know so you can find the email marketing software that best fits your needs.
In no particular order, here are our picks for the 12 best email marketing services for 2020. 1. Mailchimp is one of the leading email marketing platforms, with customers in over 175 countries. Their free plan (for up to 2,000 subscribers) makes them the preferred choice of many bloggers and small business owners.
Mailchimp is easy to use for beginners and has a great drag-and-drop email builder, but also offers advanced email marketing tools like segmentation, A/B testing, autoresponders, landing pages, etc.
How Much Does Mailchimp Cost?
Mailchimp’s pricing depends on the number of subscribers. Higher plans have more robust features. Free Plan with limited features: $0
Essentials Plan: From $9.99/month
Standard Plan: From $14.99/month
Premium Plan: From $299/month Pros of Mailchimp Free plan to get started, although not as generous as it used to be.
Hundreds of integrations that make it easy to connect Mailchimp to your existing tools or website.
New features are regularly available. Email Marketing
Easily customizable email templates.
Thorough insights. Cons of Mailchimp The jump from Free Plan to paid plans is pretty steep.
Paid plans are quite expensive, compared to the competition.
Email automation and other features are limited for cheaper plans.
The user interface can be confusing at times. Who Should Use Mailchimp?
Mailchimp’s free plan is a great choice for people getting started with email marketing and those on a budget, like bloggers and small businesses. However, if you’re planning to grow your list fast and use more advanced features, make sure to look at prices beyond the free plan, because there are cheaper options.
2. Sendinblue Sendinblue is an email service provider that distinguishes itself by charging per email, and not per contract.
They started specializing in transaction-based emails, but have now expanded and offer great email marketing solutions to all kinds of users, including SMS marketing and detailed email workflows.
How Much Does Sendinblue Cost?
Sendinblue has pricing based on email volume, and features depend on the plan. The number of contacts is unlimited for all plans. Free: $0 for 300 emails per day
Lite: $25/month for 40,000 emails
Essential: $39/month for 60,000 emails
Premium: $66/month for 120,000 emails Pros of Sendinblue One of the cheapest paid plans in the market, and it has a generous free plan.
An SMS marketing tool.
Great landing page editor and sign-up forms.
Many kinds of email automation and the ability to test email workflows before sending.
Phone support from Essential plan and up. Cons of Sendinblue Doesn’t offer as many integrations as other email marketing providers.
The daily limit of 300 emails for the free plan is quite restrictive.
Limited email automation flows for a cheaper plan …